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The Path to Registering a Descriptive Trademark - A Risky Road

Registering a descriptive trademark presents unique challenges that can be difficult to overcome. Have you considered stronger trademark options?

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Why Did I Receive a Cease and Desist Letter for Trademark or Copyright Infringement? - What to Consider

Thing to consider after receiving a cease and desist letter.

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What Should I Do If I Receive a Cease and Desist Letter for Trademark or Copyright Infringement?

Receipt of a cease and desist letter can bring on a daunting feeling. Consider the following before you make a decision in the heat of the moment.

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An Easy Way to Determine the Strength of Your Trademark - What Category is Your Trademark?

How one single word can be three different types of trademarks depending on the good or services that the trademark represents.

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The Five Types of Trademarks - Worth Millions to Worthless

The more distinct and creative your trademark is, the more protection trademark law provides it with.

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Copyright Registration - The 3 Month Rule - File Early, File Often

Copyright registration prior to publishing your work or within three months of doing should be a priority.

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Common Kickstarter Trademark Mistakes - Protect Yourself Before You Wreck Yourself

Your brand is everything. Protect your trademark logos, slogans, and brand names by avoiding these common mistakes.

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Top Concerns that Should be Addressed in a Written Agreement Signed by All Collaborators. (Part 2)

By planning ahead, many issues can be avoided entirely, or handled swiftly.

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Top Concerns that Should be Addressed in a Written Agreement Signed by All Collaborators. (Part 1)

Valuable advice - Frustration over the issue often turns out to be bigger than the issue itself.

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Why a Collaboration Agreement is Essential

Get It In Writing Series - Informal collaborations often lead to disputes that could have been avoided if the parties outlined some specifics and signed a written agreement.

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Paypal Punts New Pandora Trademark into Court

PayPal has sued Pandora Media, over its new logo, claiming that Pandora's new logo infringes upon and dilutes PayPal's many trademarks.

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So You Want To Be A Rock 'n' Roll Star - Band Name & Logos 101 - Strategies That Have Proven Successful

So You Want To Be A Rock 'n' Roll Star Series - The basics of creating and trademarking band names and logos. 

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Peter Luger Steakhouse dispute over its trademark with Carl Von Luger Steak and Seafood sizzles its way into court.

Building Your Brand On Quicksand Series - Lessons from the current trademark dispute between Peter Luger Steakhouse and Carl Von Luger Steak and Seafood Restuarant.

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Fyre Festival Failure...Lawsuits, Liabilities, and Limiting Your Potential Legal Exposure to Such a Scenario

Fyre Festival...From Instagram Yachting Island Fantasy to a Lawsuit and Liability Ridden Disaster. Tips to avoid putting yourself in such a situation.

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Excuse Me, But I Ordered Patron not Porton - Why a Computer Generated Trademark Clearance Search is Never a Substitute for an Attorney’s Legal Opinion

Form mills like legal zoom cannot account for certain factors that are used to evaluate your trademark registration application. A computer algorithm simply cannot evaluate the English language in the same manner that an attorney can.

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What Does Play-Doh Smell Like? - Hasbro Files Trademark Application for ‘Unique’ Play-Doh Scent

Hasbro must show that consumers associate the scent listed on its trademark registration application with Play-Doh.

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Is the term ‘Eggcrate’ Generic for Mattress Related Products?

Do you associate the term eggcrate with a generic item such as mattress padding, or with fluorescent lighting, or perhaps with a container used to hold eggs?

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A Bold Dispute over Detroit Coffee Trademark Spills into Federal Court - A Day Late = A Trademark Short

Some mistakes on a trademark application cannot be corrected. In this case, a delay of a few hours could cost a company its trademark as well as substantial legal fees.

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Energizer Settles Trade Dress and Trademark Infringement Dispute with Rayovac - Bunny Fight with Duracell Continues

Energizer claimed Rayovac intentionally sought to mimic its trade dress, which it says has acquired invaluable recognition among retailers and consumers.

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BMW sues alleged counterfeiter for Trademark Infringement and Dilution by Tarnishment - Lawsuit on a Silver Platter?

BMW has filed suit for infringement and dilution of their famous trademarks on counterfeit products.

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Does My Kickstarter Qualify as Intent to Use under Trademark Law?

Waiting until the project is successfully funded to seek trademark registration can result in costly complications that can be prevented if handled properly in advance.

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RUN DMC Files Suit Over Unauthorized Use of its Famous Trademark - Someone Walked Their Way Right Into a Trademark Infringement Lawsuit

Run DMC has alleged dilution of its famous trademark.

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Procter and Gamble Files Suit Against Vi-Jon Labs...Again - Head, Shoulders, Knees, and Trademark Infringement

Procter and Gamble has sued Vi-Jon for trademark infringement over similarity to its shampoo bottle.

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Las Vegas Golden Knights Trademark denied publication by USPTO - Application Lands in the Penalty Box.

Las Vegas Golden Knights trademark is too similar to the trademark of The College of Saint Rose according to the USPTO.

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